Making your university branding stand out in 2022 is no easy task. With more and more universities boasting world-class facilities, high rankings, and ground-breaking research in their messaging, how can you ensure that your marketing makes an impact on the right people? With Audience Collective being branding experts, we compiled a list of the most important things to consider when building a compelling, consistent brand.
In an increasingly online world, accelerated by the pandemic, it is important to ensure your reputation is strong across online platforms and so this blog is aimed towards helping you build the foundations of a strong internet presence.
Your reputation as a University is built on the opinions of a range of stakeholders, students, businesses, governments, current staff, alumni and more. The strength of this reputation will determine the quality of staff, students, partners etc, which, in turn, will determine the long-term standing of your University.